Head of MarCom Eurovision Asia

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Voxovation is a leading entertainment company that was founded in 2018 with a clear vision of expanding the global reach of the iconic Eurovision Song Contest. Through the acquisition of the format rights from the European Broadcasting Union (EBU), Voxovation has become a driving force behind the growth and development of this beloved musical competition.

In 2022, Voxovation launched the first-ever version of the Eurovision format outside of Europe, the “American Song Contest,” on NBC in the USA. This groundbreaking event showcased the exceptional talent and diversity of the American music scene, while also introducing the Eurovision brand to a wider audience in North America.

Voxovation is now poised to take the Eurovision format to even greater heights. As a truly innovative company, Voxovation has brought together the expertise of the most experienced Eurovision producer team with cutting-edge entertainment executives and state-of-the-art innovation.

To ensure the continued success and expansion of the Eurovision brand, Voxovation is focused on not only delivering jaw-dropping entertainment and nail-biting drama but also exploring new ways for audiences to enjoy and engage with the show. This includes developing new business models and revenue streams that can support the growth and evolution of the Eurovision Song Contest for years to come.

With a passionate commitment to the Eurovision brand and a clear vision for the future, Voxovation is well-positioned to meet the challenges of an ever-changing entertainment landscape. Whether it’s through groundbreaking productions, innovative technology, or new business strategies, Voxovation is up for the challenge of taking Eurovision to even higher levels of success and global popularity.

Build a global entertainment phenomenon – from the ground up
Voxovation is bringing one of the world’s most iconic entertainment formats to a new continent. Eurovision Song Contest Asia is not just a show,  it’s the beginning of a new cultural movement, connecting countries, audiences, and stories across one of the most diverse regions in the world.

We are now looking for a Head of Marketing & Communication to lead this journey.

The role
As Head of MarCom, you will be responsible for defining, building, and executing the full brand and communication platform for Eurovision Song Contest Asia.

This is a unique opportunity to shape a global entertainment brand at launch, combining the legacy of Eurovision with a bold, modern, and culturally relevant Asian identity. You will operate at both a strategic and hands-on level, setting direction while actively driving execution in a fast-moving, entrepreneurial environment. You will also act as one of the key voices of the company externally – working closely with media, partners, and stakeholders across multiple markets.

What you will do
– Build and define the brand strategy and positioning for Eurovision Song Contest Asia
– Translate a global legacy into a locally relevant, culturally aware brand
– Lead and manage PR, creative, and media agencies across Asia
– Develop and execute integrated 360° campaigns across digital, broadcast, social, live events, and partnerships
– Drive PR, media relations, and communication strategy, including high-level press interactions
– Collaborate with internal stakeholders across Digital, Production, Commercial and Leadership
– Integrate sponsors and partners into the brand and communication ecosystem
– Set KPIs and track performance across awareness, engagement, and growth
– Act as a hands-on driver of execution, this is not a pure strategy role

Who you are
You are a builder, a doer, and a storyteller.

You thrive in fast-paced environments where things are not fully defined yet and you are comfortable making decisions with limited data. You combine strong intuition with sharp execution.

You are equally comfortable shaping a long-term brand strategy and jumping in to write a brief, respond to media, or challenge a campaign direction.

You are curious about the world, culturally aware, and excited about working across diverse markets.

We believe you bring
– 10+ years of experience in international marketing and communication leadership roles
– Experience building brands within entertainment, media, consumer tech, or similar industries
– Proven track record of working with multi-market, international campaigns
– Strong experience managing agencies and external partners
– A hands-on mindset – you don’t wait for perfect conditions to act
– Excellent communication skills and confidence in external-facing roles
– Ability to navigate complexity and adapt quickly in a changing environment
– Experience working in or towards Asian markets
– Background in live events, entertainment IP, or fan-driven platforms

The context
You will join a small, highly driven team operating with a startup mindset, despite working with a globally recognized brand with over 70 years of legacy.
The environment is fast, dynamic, and evolving in real time. You will be expected to step in, take ownership, and make things happen from day one.

Location
Flexible, but ideally based in:
– Stockholm
– Singapore
– Bangkok
(or within a time zone compatible with Asia)

Why this role?
Because opportunities like this are rare.
You won’t just be joining a company, you will be shaping a new global entertainment brand from the beginning.
If you are driven by impact, speed, creativity, and the chance to build something truly iconic.

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